{"id":1648,"date":"2024-08-23T12:00:00","date_gmt":"2024-08-23T04:00:00","guid":{"rendered":"https:\/\/ixen-interactive.com\/cms\/?p=1648"},"modified":"2025-04-30T12:31:32","modified_gmt":"2025-04-30T04:31:32","slug":"live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today","status":"publish","type":"post","link":"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/","title":{"rendered":"Live Shopping, AR, Social Commerce, and More E-Commerce Trends Shaping Retail Today"},"content":{"rendered":"
\n
\"\"<\/figure><\/div>\n\n\n

E-commerce has swept across global retail, with shoppers everywhere loving the perks of online shopping. As this shift has unfolded, countless trends have emerged \u2014 some have faded fast, while others have taken hold and grown. For any business in the online space, it\u2019s crucial to stay in the loop, especially with the trends that are gaining momentum. To make it easier, we at IXEN Interactive have rounded up eight key e-commerce trends that are currently making waves. The aim? To help you pick the right ones, so your e-commerce business can grow alongside advancing technology and shifting customer expectations. <\/p>\n\n\n\n

1. Live Shopping<\/strong><\/h2>\n\n\n\n

Live shopping, or livestream shopping, has become a major marketing hit across Asia<\/a> in recent years. By merging the interactive experience of livestreams with e-commerce, this trend bridges the observable gap between physical shopping and online shopping. Customers can explore products through live demos, ask questions and get answers in real-time, and make instant purchases. The real game-changer is the hosts \u2014 whether they\u2019re experts, influencers, or even the entrepreneurs themselves \u2014 who know how to keep viewers hooked and engaged.<\/p>\n\n\n\n

2. Artificial Intelligence (AI)<\/strong><\/h2>\n\n\n\n

It\u2019s no secret that artificial intelligence plays a big role in e-commerce these days, but from the consumer\u2019s perspective, it\u2019s not always obvious. So, where\u2019s AI making its mark? One of the biggest impacts is in enhancing the customer experience through personalisation that offers tailored recommendations and chatbots that provide instant support. On the retailer\u2019s side, AI is helping brands automate tasks like inventory management and demand forecasting \u2014 critical tools for knowing when and how much stock to have on hand.<\/p>\n\n\n\n

3. Augmented Reality (AR)<\/strong><\/h2>\n\n\n\n

Like live shopping, augmented reality offers the next best thing to in-store shopping, but it goes a step further by shifting you from a viewer to an active and independent shopper. Imagine virtually trying on clothes, visualising how furniture looks in your space, or even testing out makeup shades from your couch (without needing to wipe it off!). This immersive technology gets rid of the guesswork of wondering how products look on you or fit in your home, helping inform confident purchasing decisions. Maybe part of its success lies in how it brings a touch of the distant future into our everyday shopping, validated by some one-third of shoppers in the US<\/a> who use AR-powered technologies when making purchases online.<\/p>\n\n\n\n

4. Subscription Models<\/strong><\/h2>\n\n\n\n

Subscription programmes are all about giving consumers the convenience of regular, automated deliveries of their favourite products. They\u2019re the ultimate in customer loyalty \u2014 offering what people want or need with added convenience and cost savings. While services like Spotify, Netflix and Disney+ often come to mind, the subscription model is also making an impact in the likes of areas like skincare, fashion, snacks and more. <\/p>\n\n\n\n

5. Voice Search<\/strong><\/h2>\n\n\n\n

Voice-enabled search takes hassle-free shopping to the next level, letting consumers search for products and reorder necessities just by speaking. It\u2019s exactly what it sounds like \u2014 using voice commands through assistants like Amazon Alexa, Google Assistant and Apple\u2019s Siri to handle searches and transactions. This innovative tech uses automatic speech recognition (ASR) to turn spoken words into text. With over 50% of the worldwide population using v<\/a>o<\/a>ice search everyday<\/a>, now\u2019s a good time for business owners to start thinking about how to optimise their e-commerce sites for voice commands.\u00a0<\/p>\n\n\n\n

6. Visual Search <\/strong><\/h2>\n\n\n\n

Just like voice search, visual search might be on its way to shaking things up. Instead of typing out a query, users can upload an image to find the products they\u2019re looking for. Commonly referred to as visual shopping, this feature eliminates the additional steps needed to locate a specific product for mobile users. Admittedly, it\u2019s still gaining traction, but is already proving to be useful in industries like fashion, home decor and electronics. <\/p>\n\n\n\n

7. Buy Now, Pay Later (BNPL)<\/strong><\/h2>\n\n\n\n

No one likes the stress of being short on cash when a big-ticket purchase is due. That\u2019s where Buy Now, Pay Later (BNPL) comes in \u2014 a flexible financing option that lets you buy items now and pay for them in manageable instalments over time, with little or no interest. While initially polarising, BNPL has gained popularity because it gives people more freedom with their cash flow, provided they exercise adequate financial discipline. For brands, it\u2019s a win too, as it smooths out the checkout process and boosts purchasing power by spreading out the costs. The global transaction value of BNPL in e-commerce is expected to reach USD 565.8 billion, according to a Statista report<\/a>.<\/p>\n\n\n\n

8. Social Commerce<\/strong><\/h2>\n\n\n\n

Social media transformed how we see the world in the early 2000s, and now it\u2019s also changing the game for shopping. What started as platforms for connecting with others and sharing ideas has extended into sites where buying and selling can take place. Today, social media giants like Facebook, Instagram and TikTok serve as both promotional tools and online marketplaces, letting businesses and customers interact directly \u2014 including through livestream shopping. You might be surprised to learn that around 43% of Gen Zers start their online product searches on TikTok<\/a> \u2014 a trend that the TikTok Shop, which launched in September 2023, is taking full advantage of.<\/p>\n\n\n\n

Final Thoughts<\/strong><\/h2>\n\n\n\n

As e-commerce continues to evolve, these trends are steadily reshaping how businesses and consumers communicate and benefit from each other. By tapping into live shopping, AI, AR, social commerce and more, you can set your brand apart and meet today\u2019s customers where they\u2019re at. Embracing these innovations with an open mind helps to ensure your business not only keeps up but also thrives in the ever-changing retail landscape. It\u2019s all about blending these new strategies into your approach to enhance the shopping experience and drive your success as an e-commerce business owner in the 21st century. <\/p>\n\n\n\n

See how IXEN Interactive<\/a> can help you make the most of these trends to future-proof your business and unlock exclusive growth opportunities. Contact us<\/a> today.<\/p>\n","protected":false},"excerpt":{"rendered":"E-commerce has swept across global retail, with shoppers everywhere loving the perks of online shopping. As this shift has unfolded,…

View Article<\/a><\/p>","protected":false},"author":2,"featured_media":1649,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[55],"tags":[],"class_list":["post-1648","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-commerce"],"yoast_head":"\r\nLive Shopping, AR, & More E-Commerce Trends Shaping Retail<\/title>\r\n<meta name=\"description\" content=\"We round up 8 key e-commerce trends that are now making waves to help business owners grow alongside advancing technology and shifting customer expectations.\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<meta property=\"og:locale\" content=\"en_GB\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"Live Shopping, AR, & More E-Commerce Trends Shaping Retail\" \/>\r\n<meta property=\"og:description\" content=\"We round up 8 key e-commerce trends that are now making waves to help business owners grow alongside advancing technology and shifting customer expectations.\" \/>\r\n<meta property=\"og:url\" content=\"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/\" \/>\r\n<meta property=\"og:site_name\" content=\"IXEN Interactive - Creative Digital Agency Singapore\" \/>\r\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ixen.interactive\/\" \/>\r\n<meta property=\"article:published_time\" content=\"2024-08-23T04:00:00+00:00\" \/>\r\n<meta property=\"article:modified_time\" content=\"2025-04-30T04:31:32+00:00\" \/>\r\n<meta property=\"og:image\" content=\"https:\/\/ixen-interactive.com\/cms\/wp-content\/uploads\/2024\/08\/640-asian-vlogger-woman-influencer-beautiful-female-sell-cloth-product-online-live-streaming-at-home-young-girl-use-mobile-phone-call-shows-goods-to-customer-and-present-detail.jpg\" \/>\r\n\t<meta property=\"og:image:width\" content=\"640\" \/>\r\n\t<meta property=\"og:image:height\" content=\"427\" \/>\r\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\r\n<meta name=\"author\" content=\"IXEN Interactive\" \/>\r\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\r\n<meta name=\"twitter:creator\" content=\"@IXENInteractive\" \/>\r\n<meta name=\"twitter:site\" content=\"@IXENInteractive\" \/>\r\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"IXEN Interactive\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\r\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/\"},\"author\":{\"name\":\"IXEN Interactive\",\"@id\":\"https:\/\/ixen-interactive.com\/cms\/#\/schema\/person\/e70684d6190f9b36f95b399e1bc6d288\"},\"headline\":\"Live Shopping, AR, Social Commerce, and More E-Commerce Trends Shaping Retail Today\",\"datePublished\":\"2024-08-23T04:00:00+00:00\",\"dateModified\":\"2025-04-30T04:31:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/\"},\"wordCount\":1004,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/ixen-interactive.com\/cms\/#organization\"},\"image\":{\"@id\":\"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ixen-interactive.com\/cms\/wp-content\/uploads\/2024\/08\/640-asian-vlogger-woman-influencer-beautiful-female-sell-cloth-product-online-live-streaming-at-home-young-girl-use-mobile-phone-call-shows-goods-to-customer-and-present-detail.jpg\",\"articleSection\":[\"E-commerce Solutions\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/\",\"url\":\"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/\",\"name\":\"Live Shopping, AR, & More E-Commerce Trends Shaping Retail\",\"isPartOf\":{\"@id\":\"https:\/\/ixen-interactive.com\/cms\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ixen-interactive.com\/cms\/wp-content\/uploads\/2024\/08\/640-asian-vlogger-woman-influencer-beautiful-female-sell-cloth-product-online-live-streaming-at-home-young-girl-use-mobile-phone-call-shows-goods-to-customer-and-present-detail.jpg\",\"datePublished\":\"2024-08-23T04:00:00+00:00\",\"dateModified\":\"2025-04-30T04:31:32+00:00\",\"description\":\"We round up 8 key e-commerce trends that are now making waves to help business owners grow alongside advancing technology and shifting customer expectations.\",\"breadcrumb\":{\"@id\":\"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/#primaryimage\",\"url\":\"https:\/\/ixen-interactive.com\/cms\/wp-content\/uploads\/2024\/08\/640-asian-vlogger-woman-influencer-beautiful-female-sell-cloth-product-online-live-streaming-at-home-young-girl-use-mobile-phone-call-shows-goods-to-customer-and-present-detail.jpg\",\"contentUrl\":\"https:\/\/ixen-interactive.com\/cms\/wp-content\/uploads\/2024\/08\/640-asian-vlogger-woman-influencer-beautiful-female-sell-cloth-product-online-live-streaming-at-home-young-girl-use-mobile-phone-call-shows-goods-to-customer-and-present-detail.jpg\",\"width\":640,\"height\":427},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/ixen-interactive.com\/cms\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Live Shopping, AR, Social Commerce, and More E-Commerce Trends Shaping Retail Today\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ixen-interactive.com\/cms\/#website\",\"url\":\"https:\/\/ixen-interactive.com\/cms\/\",\"name\":\"IXEN Interactive - Creative Technology Agency\",\"description\":\"IXEN Interactive is an award-winning Creative Digital Agency in Singapore that specialises in Interactive, Web Design, Mobile App Development, User Experience (UX) Design and Emerging Technologies.\",\"publisher\":{\"@id\":\"https:\/\/ixen-interactive.com\/cms\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/ixen-interactive.com\/cms\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/ixen-interactive.com\/cms\/#organization\",\"name\":\"IXEN Interactive\",\"url\":\"https:\/\/ixen-interactive.com\/cms\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/ixen-interactive.com\/cms\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/ixen-interactive.com\/cms\/wp-content\/uploads\/2023\/11\/IXEN-Logo-Shapes-Only-Boxed-Square-300x300-1.png\",\"contentUrl\":\"https:\/\/ixen-interactive.com\/cms\/wp-content\/uploads\/2023\/11\/IXEN-Logo-Shapes-Only-Boxed-Square-300x300-1.png\",\"width\":300,\"height\":300,\"caption\":\"IXEN Interactive\"},\"image\":{\"@id\":\"https:\/\/ixen-interactive.com\/cms\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/ixen.interactive\/\",\"https:\/\/x.com\/IXENInteractive\",\"https:\/\/www.linkedin.com\/company\/ixen-interactive\/\",\"https:\/\/www.instagram.com\/ixen.interactive\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/ixen-interactive.com\/cms\/#\/schema\/person\/e70684d6190f9b36f95b399e1bc6d288\",\"name\":\"IXEN Interactive\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/ixen-interactive.com\/cms\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/00e978db411fb6c6853e3c91518ccd01?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/00e978db411fb6c6853e3c91518ccd01?s=96&d=mm&r=g\",\"caption\":\"IXEN Interactive\"}}]}<\/script>\r\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Live Shopping, AR, & More E-Commerce Trends Shaping Retail","description":"We round up 8 key e-commerce trends that are now making waves to help business owners grow alongside advancing technology and shifting customer expectations.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_GB","og_type":"article","og_title":"Live Shopping, AR, & More E-Commerce Trends Shaping Retail","og_description":"We round up 8 key e-commerce trends that are now making waves to help business owners grow alongside advancing technology and shifting customer expectations.","og_url":"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/","og_site_name":"IXEN Interactive - Creative Digital Agency Singapore","article_publisher":"https:\/\/www.facebook.com\/ixen.interactive\/","article_published_time":"2024-08-23T04:00:00+00:00","article_modified_time":"2025-04-30T04:31:32+00:00","og_image":[{"width":640,"height":427,"url":"https:\/\/ixen-interactive.com\/cms\/wp-content\/uploads\/2024\/08\/640-asian-vlogger-woman-influencer-beautiful-female-sell-cloth-product-online-live-streaming-at-home-young-girl-use-mobile-phone-call-shows-goods-to-customer-and-present-detail.jpg","type":"image\/jpeg"}],"author":"IXEN Interactive","twitter_card":"summary_large_image","twitter_creator":"@IXENInteractive","twitter_site":"@IXENInteractive","twitter_misc":{"Written by":"IXEN Interactive","Estimated reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/#article","isPartOf":{"@id":"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/"},"author":{"name":"IXEN Interactive","@id":"https:\/\/ixen-interactive.com\/cms\/#\/schema\/person\/e70684d6190f9b36f95b399e1bc6d288"},"headline":"Live Shopping, AR, Social Commerce, and More E-Commerce Trends Shaping Retail Today","datePublished":"2024-08-23T04:00:00+00:00","dateModified":"2025-04-30T04:31:32+00:00","mainEntityOfPage":{"@id":"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/"},"wordCount":1004,"commentCount":0,"publisher":{"@id":"https:\/\/ixen-interactive.com\/cms\/#organization"},"image":{"@id":"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/#primaryimage"},"thumbnailUrl":"https:\/\/ixen-interactive.com\/cms\/wp-content\/uploads\/2024\/08\/640-asian-vlogger-woman-influencer-beautiful-female-sell-cloth-product-online-live-streaming-at-home-young-girl-use-mobile-phone-call-shows-goods-to-customer-and-present-detail.jpg","articleSection":["E-commerce Solutions"],"inLanguage":"en-GB","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/","url":"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/","name":"Live Shopping, AR, & More E-Commerce Trends Shaping Retail","isPartOf":{"@id":"https:\/\/ixen-interactive.com\/cms\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/#primaryimage"},"image":{"@id":"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/#primaryimage"},"thumbnailUrl":"https:\/\/ixen-interactive.com\/cms\/wp-content\/uploads\/2024\/08\/640-asian-vlogger-woman-influencer-beautiful-female-sell-cloth-product-online-live-streaming-at-home-young-girl-use-mobile-phone-call-shows-goods-to-customer-and-present-detail.jpg","datePublished":"2024-08-23T04:00:00+00:00","dateModified":"2025-04-30T04:31:32+00:00","description":"We round up 8 key e-commerce trends that are now making waves to help business owners grow alongside advancing technology and shifting customer expectations.","breadcrumb":{"@id":"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/#primaryimage","url":"https:\/\/ixen-interactive.com\/cms\/wp-content\/uploads\/2024\/08\/640-asian-vlogger-woman-influencer-beautiful-female-sell-cloth-product-online-live-streaming-at-home-young-girl-use-mobile-phone-call-shows-goods-to-customer-and-present-detail.jpg","contentUrl":"https:\/\/ixen-interactive.com\/cms\/wp-content\/uploads\/2024\/08\/640-asian-vlogger-woman-influencer-beautiful-female-sell-cloth-product-online-live-streaming-at-home-young-girl-use-mobile-phone-call-shows-goods-to-customer-and-present-detail.jpg","width":640,"height":427},{"@type":"BreadcrumbList","@id":"https:\/\/ixen-interactive.com\/cms\/blog\/e-commerce\/live-shopping-ar-social-commerce-and-more-e-commerce-trends-shaping-retail-today\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/ixen-interactive.com\/cms\/"},{"@type":"ListItem","position":2,"name":"Live Shopping, AR, Social Commerce, and More E-Commerce Trends Shaping Retail Today"}]},{"@type":"WebSite","@id":"https:\/\/ixen-interactive.com\/cms\/#website","url":"https:\/\/ixen-interactive.com\/cms\/","name":"IXEN Interactive - Creative Technology Agency","description":"IXEN Interactive is an award-winning Creative Digital Agency in Singapore that specialises in Interactive, Web Design, Mobile App Development, User Experience (UX) Design and Emerging Technologies.","publisher":{"@id":"https:\/\/ixen-interactive.com\/cms\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ixen-interactive.com\/cms\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/ixen-interactive.com\/cms\/#organization","name":"IXEN Interactive","url":"https:\/\/ixen-interactive.com\/cms\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/ixen-interactive.com\/cms\/#\/schema\/logo\/image\/","url":"https:\/\/ixen-interactive.com\/cms\/wp-content\/uploads\/2023\/11\/IXEN-Logo-Shapes-Only-Boxed-Square-300x300-1.png","contentUrl":"https:\/\/ixen-interactive.com\/cms\/wp-content\/uploads\/2023\/11\/IXEN-Logo-Shapes-Only-Boxed-Square-300x300-1.png","width":300,"height":300,"caption":"IXEN Interactive"},"image":{"@id":"https:\/\/ixen-interactive.com\/cms\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/ixen.interactive\/","https:\/\/x.com\/IXENInteractive","https:\/\/www.linkedin.com\/company\/ixen-interactive\/","https:\/\/www.instagram.com\/ixen.interactive\/"]},{"@type":"Person","@id":"https:\/\/ixen-interactive.com\/cms\/#\/schema\/person\/e70684d6190f9b36f95b399e1bc6d288","name":"IXEN Interactive","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/ixen-interactive.com\/cms\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/00e978db411fb6c6853e3c91518ccd01?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/00e978db411fb6c6853e3c91518ccd01?s=96&d=mm&r=g","caption":"IXEN Interactive"}}]}},"_links":{"self":[{"href":"https:\/\/ixen-interactive.com\/cms\/wp-json\/wp\/v2\/posts\/1648","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ixen-interactive.com\/cms\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ixen-interactive.com\/cms\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ixen-interactive.com\/cms\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/ixen-interactive.com\/cms\/wp-json\/wp\/v2\/comments?post=1648"}],"version-history":[{"count":3,"href":"https:\/\/ixen-interactive.com\/cms\/wp-json\/wp\/v2\/posts\/1648\/revisions"}],"predecessor-version":[{"id":2155,"href":"https:\/\/ixen-interactive.com\/cms\/wp-json\/wp\/v2\/posts\/1648\/revisions\/2155"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ixen-interactive.com\/cms\/wp-json\/wp\/v2\/media\/1649"}],"wp:attachment":[{"href":"https:\/\/ixen-interactive.com\/cms\/wp-json\/wp\/v2\/media?parent=1648"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ixen-interactive.com\/cms\/wp-json\/wp\/v2\/categories?post=1648"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ixen-interactive.com\/cms\/wp-json\/wp\/v2\/tags?post=1648"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}